From concept to clarity, our UX team is ready to help you.

User-Centered Design Philosophy

User-Centered Design Philosophy (UCD) Is a process (not restricted to interfaces or technologies) in which the needs, wants, and limitations of end users of a product, service or process are given extensive attention at each stage of the design process. The Avtex User Experience design process is completely focused on the user. We start the research phase of our projects with detailed user personas, which help us understand the user’s goals and desires, which are central to our design and development decisions throughout the entire project.

Lean UX Methodology

Lean UX Methodology is the practice of driving as quickly and effectively as possible to the deployment of your website or product by focusing on and accelerating design decisions. Working demos of items, such as applications and web pages, can be used in the context of client meetings to quickly vet design ideas and promote discussion of critical functionality.

The Lean UX approach relies heavily on working meetings in which Avtex User Experience Designers engage with client project stakeholders to quickly iterate through ideas and design concepts.  The Lean UX process yields reduced design time, greater consensus and highly functional documents and design deliverables.

Solutions for User Experience

Design

Wireframes, User Flows, and Storyboards are essential to the design process for a optimized user experience

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Front-End Development

We create accessible, web compliant solutions for a flawless experience on a variety of devices

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User Research

Persona Development, Content Modeling and Information Architecture is essential to the user experience and of your website

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